Despite the fast growth of digital world, email marketing is still among the most trusted, measurable and cost effective methods of direct marketing. According to the Direct Marketing Association, email marketing brings in $40 for every $1 spent, making it a very strong and profitable method of communicating with your potential and existing customers.
Immediacy of emails reduces delays in communication.
Easy to share your offerings with customers.
Interactive features can be integrated.
Delivery can be timed based on your requirements.
No size and page limitations.
Use of colors and animations to entice customers.